Model structure for repurchase intentions
Jobo Dubihlela
10.25381/cput.10271888.v2
https://esango.cput.ac.za/articles/figure/Model_structure_for_repurchase_intentions/10271888
The statistics for the model fit indicate that the
proposed conceptual framework converged reasonably well with the underlying
empirical data structure on repurchase intentions. There is therefore existing positive relationships between
online satisfaction, loyalty and repurchase intentions; pointing to the disruptive nature of technological advancement. Practitioners need to take cognisance of this reality.
2019-11-08 10:01:30
Structural modelling
repurchase intentions
south africa
Business Information Management (incl. Records, Knowledge and Information Management, and Intelligence)
Economics, Business and Management Curriculum and Pedagogy
Business and Management not elsewhere classified